September 1, 2017 Avion steps up on the speaking circuit

September 2017 Newsletter

Avion team on content strategy presentation

At Avion, we love sharing our personal experiences and professional skills with others. And we’re proud to say that in August, we achieved three amazing things in the public speaking circuit.

  1. I presented How to develop an effective content strategy to a full house as part of this year’s Small Business Festival (a big thank you to everyone who attended!).
  2. Our incredibly talented Creative Lead Emma Hardy presented What we wish our graduates knew to Deakin – the first of many events in her university roadshow.
  3. Avion secured a partnership with Academy Xi, in which our team will be teaching workshops and masterclasses on content strategy from next month. If you missed us at the Small Business Festival, register now for a lunchtime version of How to develop an effective content strategy on Thursday 5 October.

We’re really looking forward to playing a more active role in the media and marketing community. If you’re looking for a speaker for your next event – or would like to run a workshop with your team – please reach out and contact us. We’d love to help.

Till next time!

Natalie & the Avion team

Content tips & tricks

HOW TO DETERMINE IF A PAGE IS “LOW QUALITY” IN GOOGLE’S EYES

By Rand Fishkin, Moz

Is your business experiencing poor online visibility or a low Google ranking? Rand Fishkin discusses what constitutes a low-quality webpage in his Whiteboard Friday presentation.

WHERE TO BEGIN WHEN IT’S TIME TO EDIT YOUR CONTENT

Stefanie Flaxman, Copyblogger

Is it time to update your copy and make it more reflective of your business? Stefanie from Copyblogger makes it easy by providing 5 key steps to help you during your content audit.

STORYTELLING IN THE DIGITAL AGE: BRAND STORIES AND CUSTOMER ENGAGEMENT

By Pip Bulbeck, ADMA

Telling great brand stories can help you sell, connect and engage with more customers than you ever thought possible. Pip Bulbeck from ADMA explains.

HOW TO BUILD A PERSONALISATION STRATEGY FOR YOUR CONTENT WEBSITE

By Richard Jones, Econsultancy

A fantastic, personal experience with a company can make a customer interaction truly memorable. But, these positive moments take planning. Learn more as Richard from Econsultancy explains the process of developing an effective personalisation strategy.