At Avion Communications, our team is always reading, discovering and sharing what’s happening in the content marketing sphere.
Whether you’re looking for content tips on subjects like chatbots and personalisation, how we help certain industries like healthcare, or just some cool tech news we’re excited about – you’ll hear about it here. Check out what the Avion team has been discussing lately.
April 10, 2015 5 ways to write content that can help boost your search engine optimisation
If you’re looking into engaging the services of a professional copywriter, you probably know that search engine optimisation (SEO) is something that will help potential clients or customers find your website more easily, and in turn increase the chances of…Read more
April 10, 2015 Collaboration, bravery and women in the market place
Last month I attended a spectacular presentation by Janine Garner – author, mentor, trainer and public speaker extraordinaire. I’d like to share with you my 3 key takeaways applicable to professional and personal success below. 1. Collaborate… Because collective intelligence…Read more
March 12, 2015 How to use Hootsuite for your business
An online presence is a necessity for any business. If people can’t find you on the web, you may as well not exist! Thankfully, the use of social media has become a great marketing technique that comes at a very…Read more
March 10, 2015 A new wave of copywriting making friends
Hello, friend. You may have noticed that anywhere reliant on effective copywriting to make people stop and take notice – billboards, web pages, tram stop advertising –– has adopted a friendlier tone. There’s a recent trend that applies a personal…Read more
March 6, 2015 The importance of social proof
As some of you know, I just returned from a great holiday in Vietnam (highly recommended!). When planning my trip – and during my travels – I did not want to waste a moment of precious leisure time. So, I…Read more
March 6, 2015 Can Australia become the next Silicon Valley?
Recently, I heard Alexander Chung speak at Pausefest in Melbourne. He’s an innovation and technology strategist who has worked with some of Silicon Valley’s best. He posed the question: could Australia become the next Silicon Valley? The short answer? No. Not…Read more
February 13, 2015 China’s booming digital landscape
It feels like just last month that we were wishing you a happy New Year – but here we go again: happy Chinese New Year! While Natalie is off to Singapore to celebrate with her family, here in the Melbourne…Read more
February 9, 2015 4 ways to find trending topics for social media posts
To attract potential clients, many businesses have turned to social media. Whether your topic covers news, tips for writing web content or the latest technology developments, the key goal should be to ensure you deliver relevant posts to your followers.…Read more