Here’s a fun question for your Friday – how much plastic do you use every day? You might not think it’s a lot, but when you actually spend a few minutes taking stock, the tally can be surprising. From the…

I recently had the pleasure of visiting Seattle to hear some of the top voices in search engine optimisation (SEO) speak about the latest trends and challenges facing digital marketing. MozCon 2018 was a three-day conference with mountains of insights…

Is your computer prejudiced? It might sound strange, but the answer could be yes. Algorithms have lead to some incredible advances for humanity. But they’re ultimately based on the data humans feed into them, and that can include some pretty…

When you turn up to an audition – whether it’s for a part in a movie, TV show or TVC – you’re greeted with a room full of people who look like you. It’s as if someone did a really…

Agile. It’s a term that’s increasingly being used to describe a new way of working. But what’s the definition? And what does it mean for you? In simple terms, I believe ‘agile’ means reorganising people and processes to deliver quicker,…

Synonymous with beanbags, Silicon Valley and chino-wearing hipster/developer types, the title ‘startup’ is an abused one. How can a single word be used to describe a mega-giant like Uber as well as a small, family-owned business? No wonder we’re all…

You’ve written a great piece of content: it’s got a clever headline and is optimised with some winner SEO keywords. You’re proud as punch! And you should be, this is really great work. But then, just as it’s being prepared…